Apple: Typically Modest

October 17, 2003 9:22 AM

From the front page of Apple's website today: The blunt art of hyperbole, and how to get everyone talking about you.

Banner text: “Hell Freezes Over. Introducing iTunes for windows. The best Windows app ever.”

Sure, they'll piss people off with that. But when it blows over, is there going to be anyone who isn't going to know iTunes for Windows is out? :)

3 Comments

Which is fine, until you try and get an account, and find out that since you're not in the US, you're a second class citizen.

Yeah, that's been annoying me for a while now.

I understand why it's done that way: the recording industry just isn't contractually set up for global digital distribution, but it's still annoying that I can only browse, not buy.

Anybody else think they should have had the Eagles in that screenshot next to that slogan? :-)

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